Following a market review we have picked Tableau as UniFida’s data analysis partner.
UniFida can build your customer data platform, whilst Tableau helps you understand it.
Tableau has been labelled as a leader for a fifth consecutive year in the Gartner Magic Quadrant for business intelligence.
UniFida users will discover that they can seamlessly use Tableau for their data analysis and visualisation.
Our head of Data Science Anthony Antoniou likes Tableau because its speed of handling large data sets, its ease of data integration, and the simplicity of building new dynamic analyses.
If you would like to discuss how UniFida + Tableau can help your organisation please contact us.
UniFida is the trading name of Marketing Planning Services Ltd, a London based technology and data science company set up in 2014. Our overall aim is to help organisations build more customer value at less marketing cost.
Our technology focus has been to develop UniFida. Our data science business comes both from existing users of UniFida, and from clients looking to us to solve their more complex data related marketing questions.
Marketing is changing at an explosive speed, and our ambition is to help our clients stay empowered and ahead in this challenging environment.