Know exactly what your marketing spend is giving back
Your channels all claim success. None of them agree on the numbers. The Marketing Measurement Compass gives you an independent, AI-powered read on how well your marketing measurement really works, and a clear route to a single view of the truth. Answer around 20 multiple-choice questions and get your maturity report in minutes.
Free · Around 20 questions · Under 10 minutes · Report by email
What you get
The assessment measures where your marketing measurement stands today, shows you exactly where it’s breaking down, and gives you a clear way forward. You will come away with:
- An independent maturity score across the areas that actually drive ROI
- A breakdown of your strengths and the gaps holding your reporting back
- Practical next steps to move towards a single, trustworthy view of performance
- A shareable report you can put in front of your team and your board
No sensitive or confidential data is required. The questions are about how your organisation works, not your numbers.
How it works
- Complete the assessment: Around 20 multiple-choice questions, in under 10 minutes. There is nothing to prepare.
- AI builds your report: Your responses are scored instantly, with a breakdown by category and clear recommendations.
- Get your report by email: A downloadable, shareable report lands in your inbox as soon as it is ready.
- Optional expert review: If you want to go further, book a free consultation to talk through your results and plan next steps. No obligation.
Why UniFida
UniFida is dedicated to giving organisations an independent, accurate view of marketing performance across every channel, so you get one version of the truth instead of platforms all marking their own homework.
The assessment draws on our experience across marketing attribution work with clients in retail, media, travel, telco and cruising. Our attribution solution was Silver Winner at the DMA Awards 2024 and won Best Technology Partnership (B2C) at the 2021 Direct Commerce Awards. The Data and Marketing Association, the Direct Commerce Association and the Silver Marketing Association recognise its value and provide access to their members.
Who it is for
The Compass is built for the people under pressure to prove marketing works:
- Marketing Directors and CMOs who need alignment across teams and channels
- Finance Directors and Heads of Insight who need reporting they can trust
- Growth, acquisition and attribution specialists
- Agencies managing multi-channel campaigns
It suits any organisation running more than one major marketing channel that needs to measure performance accurately.
Get your marketing measurement maturity report
Find out exactly where your measurement stands, and how to get to a single view of the truth.It’s free, it takes under 10 minutes, and your AI report arrives by email as soon as it is ready.
Around 20 multiple-choice questions, roughly 10 minutes. You will not be asked for anything sensitive or confidential.
Yes. The assessment and your report cost nothing, and there is no obligation to go further.
Yes. AI prepares your full report in minutes, and we email it to you so it is easy to download and share.
Yes. Several people from the same organisation can complete it, and the AI merges the results into one collective maturity score.
It is a diagnostic. It is designed to help you understand and improve your measurement maturity. If you want to talk the results through, you can book a free consultation afterwards.