UniFida - The customer data platform with a difference
UniFida - the home of customer-centric marketing
We combine technology, data science and business acumen
to bring you innovative marketing solutions
We provide the technology and services so you can focus on delivering the best customer experiences.
Helping you get more customer value for fewer marketing pounds
Technology

A cloud-based customer data platform for B2C businesses. Picture your customer data together in one place, with identity resolution, automated metrics, personalised website and emails, and integration with your existing systems.
Data Science

Discover how we help businesses by building predictive models, developing segmentations, providing customer profiles and optimising media purchase.
Consulting

Consulting brings the business acumen that helps you get more customer value at less marketing cost.
We combine technology, data science and business acumen
to bring you innovative marketing solutions
I am so impressed by the team's attention, tenacity, clarity of thought, speed, efficiency and brilliant solutions.
Unlike many consulting groups, they are customer focused and solutions driven. They have added measurable value to our organisation.
They manage to keep our business objectives in front of mind whilst also attending to the minutiae of the data they are handling.
..what sets this team apart is its desire to truly understand their clients' business (in our case, Life Insurance).
By clearly identifying our business needs and providing solutions, they can deliver innovative consultancy and technical solutions that add measurable value.
Find out how UniFida’s Customer Data Platform could add value to your business.
We offer three complimentary services to help you assess your requirements and explore the benefits of using CDP technology.
Data Duplication Testing
Identify how many duplicate customer records you have. Understand the impact of wasted spend on marketing.
Suppressions Run Report
Identify and suppress individuals who have moved away or deceased.
Business Casing Exercise
Identify and develop use cases and financial evaluation. See the opportunities and map out the ROI prior to any commitment.
Contact us to get started with one of our free services
I am so impressed by the team's attention, tenacity, clarity of thought, speed, efficiency and brilliant solutions.
Unlike many consulting groups, they are customer focused and solutions driven. They have added measurable value to our organisation.
They manage to keep our business objectives in front of mind whilst also attending to the minutiae of the data they are handling.
..what sets this team apart is its desire to truly understand their clients' business (in our case, Life Insurance).
By clearly identifying our business needs and providing solutions, they can deliver innovative consultancy and technical solutions that add measurable value.