Play on! UniFida CDP signs its first premier league football club

UniFida CDP signs its first premier league football club! We are pleased to announce that a premier league football its using our Single Customer View software.

UniFida allows the club to pool data in one environment, providing technical and non-technical users access to cross channel data and drive their own insights.

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UniFida is the trading name of Marketing Planning Services Ltd, a London based technology and data science company set up in 2014. Our overall aim is to help organisations build more customer value at less marketing cost.

Our technology focus has been to develop UniFida. Our data science business comes both from existing users of UniFida, and from clients looking to us to solve their more complex data related marketing questions.

Marketing is changing at an explosive speed, and our ambition is to help our clients stay empowered and ahead in this challenging environment.